The new VP of Sales at Adobe needed a fresh solution to an old problem. How do I better motivate my sales force? Adobe had an incentive program in place called Platinum Club that used vacation destinations as its draw. But involvement and excitement was low. The program needed a revamp, infused with some sophisticated […]
Mind. Body. Spirit. The Sports Academy takes a whole body approach to fitness at every level. With a world-class facility and premier trainers and coaches, it knows exactly how to elevate the performance of anyone. But building brands is a little different than building muscles. The Sports Academy turned to The Ocean Group for help
New Balance LA needed to improve sales in retail stores and online. We applied digital and traditional marketing tactics and blanketed marketing channels with NBLA’s unique balance of informative content and purchasing options. Online fitting tools and appointment setting. Money Makers. Potato, po-tah-to.
We all know that we should recycle. But a little company with a big idea aimed to make us want to recycle…AND have retailers want to engage in product responsibility. With consumers tossing billions of pounds of unwanted apparel and footwear into landfills every year, I:CO (short for I:Collect) created a program to change this
Cuddle, laugh, dream and play. A great motto for life, and a mission statement for Barefoot Dreams, creator of soft, luxurious clothing and home goods that focus on the cozy factor. Barefoot Dreams is featured in 5 star resorts and spas and is a top seller at major department stores and boutiques around the world.
Cute counts. The Cuties brand was looking to launch a new line of tangerine-based juices. We developed a website to accompany their launch and developed a custom photo app that enabled drinkers — mostly kids — to upload their favorite photos in a competition to become the “Cutie of the Week” and win products.
Raising money is hard. From school enrichment programs to field trips to baseball uniforms, getting volunteers mobilized and people to give money takes a lot of work. Despite the recent advances in technology, the process hasn’t changed in decades—print flyers and awkward phone calls are still the norm. DailyDonor envisioned a better way. By combining
Yes, that Microsoft. Even big companies were once small. And back then, in the wild, wooly internet days of 1999, we were the Agency of Record for Microsoft’s Windows Classic mobile site. We successfully managed their website and digital communications for two solid years back when hardly anyone knew what a web portal was or
Hollywood & Highland is more than a mall – it’s an entertainment destination. From LA’s best theaters to Hollywood’s hottest nightclubs, from live concerts to major movie premieres and the Academy Awards, and from the world-famous Walk of Fame to stunning views of the Hollywood sign… Hollywood & Highland is the epicenter of Hollywood. Even
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Life in the fast lane is a good description of what we did for Peak Stock Car Dreams. This contest and sweepstakes included “gamified” content to encourage participation, and the results were so successful that we met our interaction goals only halfway through the project. We integrated the Youtube API for video upload and delivery
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